Guess Which Glee Star Is First To Flirt With A Solo Endorsement Deal

Hint: it’s not Lea Michele, or Dianna Agron, or Corey Monteith or even Golden Globes golden boy Chris Colfer.

Heather Morris, who plays the delightfully ditzy Brittany S. Pierce on Glee, is the new brand ambassador for Flirt, Estee Lauder’s cosmetics line targeted at teens. {Elle}

Previous ambassadors have included tennis star Serena Williams, and actress Mila Kunis. The job duties don’t include print ads, but Morris will host online contests and make store appearances to promote the line, which is sold exclusively at Kohl’s.

Admittedly, she’s not the first Glee star we thought we’d see repping products without a character tie-in or supporting stars, but the former dancer (who still looks pretty great when given the opportunity to make a move on the show) has made her cheerleader character so likable that Brittany S. Pierce was upgraded from occasional bit player to series regular.

Update: Commenters have pointed out that Lea Michele’s Dove commercial where she sings “My Favorite Things” could fall under the endorsement umbrella, so a little clarification. We’ll let you make the call, but the Dove campaign was part of a heavy tie-in with Glee (of which Lea is obviously the star), while the Flirt brand ambassadorship seems to be focused on Morris, without a tie-in to the series. Corey Monteith and Dianna Agron are part of an ensemble Op-brand campaign which also includes singer Cassie, Gossip Girl’s Jessica Szohr and Trevor Donovan from 90210. Morris seems to be the first to land a solo campaign not tied to Glee, title updated to reflect that.