OBEY – Signature9 http://198.46.88.49 Lifestyle Intelligence Mon, 10 May 2010 08:36:59 +0000 en-US hourly 1 https://wordpress.org/?v=6.3.4 Get In Line and OBEY http://198.46.88.49/mens-style/mens-clothing/get-in-line-and-obey http://198.46.88.49/mens-style/mens-clothing/get-in-line-and-obey#respond Wed, 21 Oct 2009 12:29:15 +0000 http://198.46.88.49/?p=3559 This year  seems to be the year of great collaborations, with the newest announcement being from urban clothing company OBEY, denim king Levi’s, and street artist Shepard Fairey — the man behind the iconic Kilroy-esque OBEY logo.

(As an aside, did you know the OBEY logo was originally based on an image of André the Giant?)

The updated Seattle-grunge feel is casual and cool, and all the pieces within the capsule collection look suitably laid-back and broken-in. (We could, however, do without the check button-down, which looks literally grimy with motor oil.)

It’s always interesting when unconventional artists “make it” in the real world, and the Obey x Levi’s collaboration manages to keep the street cred while delivering the goods.

Read the full story {Hypebeast}

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