Mercedes-Benz Fashion Week 2011 – Signature9 http://198.46.88.49 Lifestyle Intelligence Wed, 03 Aug 2011 11:41:05 +0000 en-US hourly 1 https://wordpress.org/?v=6.3.4 Anna Sui Presents the Cat’s Meow: If Everyone Jumped http://198.46.88.49/style/jewelry/anna-sui-presents-the-cats-meow-if-everyone-jumped http://198.46.88.49/style/jewelry/anna-sui-presents-the-cats-meow-if-everyone-jumped#comments Fri, 25 Feb 2011 20:07:43 +0000 http://198.46.88.49/?p=18664

Anna Sui's furry cat hat. Image via Style.com

Animal print clothing is classy, trendy right now and a nice way to switch up your style if you typically stick to neutrals and want to indulge in a pattern every so often, but Anna Sui may have taken the animal-as-clothing thing a bit too far. Last Wednesday at Lincoln Center, Sui sent a few models down the runway in giant cat hats. {FocusOnStyle}

Fashionista is reporting that the cat hats will be available at Sui’s SoHo store this fall for about $205. If you love crazy hats or you are really into the feline thing, one of these hats may not be a bad investment. The cat hat looks really warm and it completely covers the ears, which is important for staying toasty when the weather gets cold. We do worry, though, that it’s one of those things that works on the runway but not in real life unless you happen to be Lady Gaga. Or a junior high school student participating in spirit week.

]]>
http://198.46.88.49/style/jewelry/anna-sui-presents-the-cats-meow-if-everyone-jumped/feed 1
Tory Burch Delivers ’70s-Inspired Fluidity for Fall 2011 http://198.46.88.49/style/fashion/tory-burch-fall-2011-review http://198.46.88.49/style/fashion/tory-burch-fall-2011-review#comments Thu, 17 Feb 2011 20:10:29 +0000 http://198.46.88.49/?p=18555

Get ready to retire your skinny jeans and say hello to a fresh fall style this year. Last weekend we had the pleasure of attending Tory Burch’s Fall 2011 runway show as part of New York Fashion Week, and the designer delivered a ‘70s style collection with looks for work, weekend and evening.

The show was dominated by 70s-inspired pants with super wide legs in camels, plaids and prints and also featured models with center-parted,unfussy tresses that recalled the decade. Some of the models also wore red leather boots, grey stockings and blouses ruffled at the neck.

Our favorite look (which, according to Twitter, is one of Tory’s favorites too!) was a matching camel and navy print ensemble with, of course, wide leg pants and a blouse with matching scarf. Our other favorite? A black lace top and super flare leg pants with layers of shimmering  detailing at the collar, cuff and hem that was the perfect blend of ’70s inspiration and modernity.

According to show notes, Burch was going for something currently American with touches of English country. We certainly got that vibe from the furry parkas and previously mentioned blouses and tights that were mixed with of-the-moment trends like sequins and lace.

Overall, Burch stayed true to her signature styles while coming up with a fresh set of looks. Almost makes us want to rush through summer to next fall so we can wear the clothes. Almost.

]]>
http://198.46.88.49/style/fashion/tory-burch-fall-2011-review/feed 2
Diet Pepsi Style Studio Fails to Impress, but Diet Coke Should Still Watch Out http://198.46.88.49/style/fashion/diet-pepsi-style-studio-fails-to-impress-but-diet-coke-should-still-watch-out http://198.46.88.49/style/fashion/diet-pepsi-style-studio-fails-to-impress-but-diet-coke-should-still-watch-out#respond Wed, 16 Feb 2011 16:47:16 +0000 http://198.46.88.49/?p=18544

This weekend Signature9 attended Diet Pepsi’s Style Studio event in SoHo as part of New York Fashion week, and we have to say we were a bit disappointed with the whole thing. The night promised to include designs by Jonathan Adler, a Diet Pepsi “Skinny Bar” and most importantly a window display by Barneys’ Simon Doonan, who was recently moved from being their creative director to “creative ambassador at large.”

The window creation Doonan produced for Diet Pepsi was somewhat impressive. It featured a giant high heel made of the new Diet Pepsi skinny cans (which won’t hit retail shelves until March) as well as an equally large Diet Pepsi skinny can, also made out of regular-sized skinny cans. Both were pretty cool by themselves and must have taken quite a lot of work, but overall we got more of a tart than art vibe from the whole setting. The models working the display were dressed in just a t-shirt, panties and fishnets, and the giant shoe was stripper-heel style, though we do have to give props to the models for being able to balance on a platform made of soda cans. A model laid out on a chaise lounge was also sprawled by the front door, but it came off as cheap rather than eccentric chic.

The interior decorating was classier, but less creative, as it consisted basically of a few white flowers stuck in Diet Pepsi skinny cans throughout the room. There were also apparently special straws by Adler in the Diet Pepsi skinny cans that were served, but we really didn’t notice anything special just from drinking from them. Maybe we’re oblivious, but we thought they were just colorful.

Most of the headlines and blog posts about the Diet Pepsi Style Studio are actually about Blake Lively’s attendance at the event, not the event itself, which pretty much says it all about just how memorable the night was.

We must say though, if Diet Pepsi is angling to replace Diet Coke as the fashionista’s drink of choice, as many speculated a few weeks ago, they might have more of a chance than we initially predicted. The event was buzzing with fashion types, and Gabrielle Union, Rachel Roy and Lala Vazquez made an appearance in addition to Lively. The brand also partnered with Charlotte Ronson and Betsey Johnson for promotions. Plus, as an official sponsor of Mercedez-Benz Fashion Week, Diet Pepsi was very present in the main tent at Lincoln Center where we didn’t see one Diet Coke. There is work needed on the uptown class part of the campaign, but diet drink loyalty from the fashion set does seem to be up for a Pepsi challenge.

]]>
http://198.46.88.49/style/fashion/diet-pepsi-style-studio-fails-to-impress-but-diet-coke-should-still-watch-out/feed 0
IMG May Have Lincoln Center, but MAC & Milk Have the Internet http://198.46.88.49/style/fashion/img-may-have-lincoln-center-but-mac-milk-have-the-internet http://198.46.88.49/style/fashion/img-may-have-lincoln-center-but-mac-milk-have-the-internet#respond Tue, 15 Feb 2011 23:32:15 +0000 http://198.46.88.49/?p=18525 The big fashion venue news last season was IMG moving New York Fashion Week from the tents at Bryant Park to more upscale, uptown Lincoln Center. While fashion editors and bloggers were developing the playbook for navigating the new location, MAC  and Milk Studios have been making their play for unofficial venue of the fashion new school.

It’s not just the designers with the dressed down cool aesthetic like Alexander Wang, or rising stars like Sophie Theallet though; the open embrace of the fashion tech set is a large part of how the fashion week schedule at Milk Studio has risen to take on the tents.

Jennine Jacob’s twice-a-year Evolving Influence conference kicked things off, and a combination of video, blogs and tweets have propelled it forward as the closest thing to an Internet Fashion Week that we’ve seen so far.

Milk Made LIVE is a collaboration between M.A.C. Cosmetics, Milk Studios and The Standard, New York that brings video from Livestream, notes from Tumblr and brief quips from Twitter together in one online place for those who can’t make it to New York or just want to participate by proxy.

In the past four days since it went live, the Tumblr-based site has generated:

  • 8,500 notes (reblogs and likes)
  • Approximately 900,000 note impressions
  • 80,000 page views
  • 9,000 unique viewers and 280,000 viewer minutes for Alexander Wang and Altuzarra’s livestreamed shows alone

Tumblr has openly committed to focusing on the fashion content that drives a significant portion of its traffic, and the response to Milk Made seems to confirm the wisdom of that decision.

Of course we’re far past the point where social media as part of Fashion Week is new, but the concerted effort to centralize the responses and interaction for an always on Fashion Week destination feels fresh. More important, for designers who can sometimes struggle with how to make those interactions work at an individual level, it’s a value add that the tents don’t have.

Part of that comes from the approach. For IMG, any publicity – including livestreaming or a social strategy – are completely left to the designer. For brands that operate through a tightly controlled PR machine, that’s actually a huge “pro,” so it’s not something everyone will see as a problem. For medium and smaller labels though, the collective extra effort towards online and social promotion that MAC and Milk offer could easily be an advantage that sees a further shift in the lineup of both locations.

Whether it’s from the front row or in front of a computer screen, we’ll be watching.

]]>
http://198.46.88.49/style/fashion/img-may-have-lincoln-center-but-mac-milk-have-the-internet/feed 0