Magazine – Signature9 http://198.46.88.49 Lifestyle Intelligence Tue, 29 Jun 2010 16:07:02 +0000 en-US hourly 1 https://wordpress.org/?v=6.3.4 Leon Verres’ Unfashionable Rant on Anna Wintour http://198.46.88.49/style/fashion/leon-verres-unfashionable-rant-on-anna-wintour http://198.46.88.49/style/fashion/leon-verres-unfashionable-rant-on-anna-wintour#comments Tue, 29 Jun 2010 16:05:37 +0000 http://198.46.88.49/?p=13469

Recently some unflattering and downright vicious words from Leon Verres to Anna Wintour have been making rounds in the blogosphere. Verres’ brand, named after himself, created T-shirts that say “F*ck Vogue, F*ck Anna, F*ck You.” {Fashionista} Leon Verres also released a press statement with the following passage:

“Anna Wintour and her Vogue have been taken the fashionistas for fools for many years. She presents perfectly styled Hollywood stars in luxurious outfits and declares that to be the new trend. Besides that I do not know anyone with common sense who considers such extravagantly styled fashion-zombies attractive, with its costly produced pseudo trends the Vogue only attends on an elitist minority of the fashion world, which is out of touch with reality and dieing out. To sum it up. The American Vogue has become obsolete as style authority long ago!”

Fashionista is right to point out that, while some of his rant is at least partially true, Anna has been an overall positive force in the fashion industry. To be sure, Anna does use her position to declare trends, but why shouldn’t someone who has worked her way to the top of fashion be able to influence what people wear? Perhaps Vogue isn’t exactly inclusive for the average consumer, but the magazine is still respected as the standard for mass market fashion magazines.

Plenty of people in fashion will jump to Anna’s defense, so let’s address a few way bigger problems with Verres’ press release and vulgar T-shirts.

The first is the compromising position Verres may be placing himself in by insulting Anna. She is, as Verres says himself, a very powerful figure in the industry and a man with a fashion brand bearing his name does not do well to piss off the editor in chief of all fashion. Not to mention, while Verres has tried to used the t-shirt as a statement of support for fashion bloggers, most fashion bloggers still have a good deal of respect for the Vogue editrix. {Stylelite}

Problem 2 is the “F*ck You” on the T-shirt. Verres and whoever wears these T-shirts are entitled to their opinions about Anna and Vogue, but is it really necessary to walk around offending every single person you see? As much as we love fashion blogs and the people behind them, Danny Roberts’ blogger t-shirts for Forever 21 {The Skinny} were a much classier way to make a statement – and frankly, much more attractive.

Finally, the most annoying and unsettling part of this all is Verres’ grammar. That press release is a mess: “Anna Wintour and her Vogue have been taken the fashionistas for fools”? A comma, rather than a period, after “…fashion-zombies attractive” to separate two full sentences? Really Verres? He seems so passionate, angry and determined to wage a war against Anna and Vogue, but obviously a proofreader was unable or unwilling to join the crusade. While Vogue’s audience may not be buying the magazine for the articles, bad grammar is a surefire way to guarantee no one will take you seriously.

]]>
http://198.46.88.49/style/fashion/leon-verres-unfashionable-rant-on-anna-wintour/feed 2
Gourmet Magazine Revived for iPad Users – Just Don’t Call it a Digital Magazine http://198.46.88.49/electrotech/gourmet-magazine-revived-for-ipad-users-just-dont-call-it-a-digital-magazine http://198.46.88.49/electrotech/gourmet-magazine-revived-for-ipad-users-just-dont-call-it-a-digital-magazine#respond Wed, 23 Jun 2010 19:00:53 +0000 http://198.46.88.49/?p=13335 The iPad will breathe new life into Gourmet magazine late this year when Condé Nast plans to unveil Gourmet Live, a free iPad application that will offer repackaged articles, recipes, menus and photos collected from the magazine in addition to new features such as videos, social networking tools and games. Paid content options will be introduced later as well as, potentially, user reviews and recommendations for restaurants. {The Huffington Post, NYTimes}

Condé Nast closed the doors on Gourmet last October, but President of Consumer Marketing for Condé Nast Robert Sauerberg said the brand was never completely shut down.

“By focusing on a new way to meet consumer needs, tap into our deep branding, and approach our content differently, we came up with a product that re-imagines Gourmet and revalues engagement,” CEO Chuck Townsend said. “We are extremely pleased with the magazine apps we have developed as part of our R&D efforts, however Gourmet Live is profoundly different. We approached this like a tech company, utilizing the rich assets of a media company, keeping Condé Nast at the forefront of content innovation.”

He said Gourmet Live aims to attract a younger, Web-savvy audience in addition to previous readers of Gourmet magazine.

Gourmet Live adds a twist to the future of magazines. Previously, it was commonly agreed upon that the future of magazines was on the Internet, but individual apps are a relatively new development.

What is most interesting is Townsend’s statement that a technological approach was taken. He also said Gourmet Live is “not a magazine and it’s not a digital version of a magazine.” What is it then? If other magazines choose to follow the same path, will the word magazine and/or our current idea of what that is become obsolete in the future? We also worry about the quality of the content for such apps if technology is considered foremost in development, though the bright side is the potential for struggling publications to find new footing in the digital realm.

]]>
http://198.46.88.49/electrotech/gourmet-magazine-revived-for-ipad-users-just-dont-call-it-a-digital-magazine/feed 0
EasyJet Mag Hit Hard http://198.46.88.49/style/fashion/easyjet-mag-hit-hard http://198.46.88.49/style/fashion/easyjet-mag-hit-hard#respond Mon, 23 Nov 2009 23:31:37 +0000 http://198.46.88.49/?p=6746 British airline company easyJet is scrambling to cover itself after it was revealed that a fashion editorial within the company’s in-flight magazine, easyJet Traveler, was shot in a location for which the publisher had not received permission: the Holocaust Memorial in Berlin.

Memorial director Uwe Neumarker explains that permission to use the location is granted “only to projects which are related to the memorial, the Holocaust or some aspect of commemoration” — guidelines which the fashion shoot failed to comply with.

EasyJet is currently reviewing its contract with Ink Publishing, the company responsible for the editorial.  Although we’re sure neither EasyJet nor Ink intended to offend, it reminds us how important it is to stay aware of how our actions may possibly affect others.

Read the full story {The Huffington Post}

]]>
http://198.46.88.49/style/fashion/easyjet-mag-hit-hard/feed 0
Big Girl, Skinny World: Size Matters http://198.46.88.49/style/fashion/size-matters-big-girl-in-a-skinny-world http://198.46.88.49/style/fashion/size-matters-big-girl-in-a-skinny-world#respond Sun, 15 Nov 2009 22:16:11 +0000 http://198.46.88.49/?p=5970 No matter how much Dove may try to tell us otherwise, fashion stylist Ashley Falcon knows: size matters, and in a big way.

Falcon is, and (in her own words) always will be “the biggest girl in the room” — and in the fashion world, that’s a tough pill to swallow.  But rather than (a) completely withdrawing from fashion and hiding out in sweats and flip flops, or (b) completely withdrawing from fashion and lashing out at the fashion world in a fit of bitter fury, Falcon decides to take the more constructive route by encouraging women to dress well for themselves.

Instead of essentially ignoring the existence of women like herself, Falcon says, there should be emphasis on reminding them that fashion is just as relevant to them as it is to the size 2-4-6’s.  Beauty knows no bounds when it comes to size, and attempting to ignore a chunk of society just because it doesn’t conform to a certain set of numbers is missing out on a huge opportunity to truly understand what it is to be human and beautiful.

Read more {Marie Claire}
Read more {STL Today}

]]>
http://198.46.88.49/style/fashion/size-matters-big-girl-in-a-skinny-world/feed 0
Candy Times! http://198.46.88.49/style/candy-times http://198.46.88.49/style/candy-times#respond Sun, 15 Nov 2009 17:21:32 +0000 http://198.46.88.49/?p=5945 Fashion, in particular fashion shows, are built on the idea and spirit of playing dress-up. To make us dream, transport us and in their most potent form, transform us completely. The new indie fashion publication, Candy, is taking the power and concept of TRAN- to a whole new level: a magazine that is “completely dedicated to celebrating transvestism, transexuality, cross dressing and androgyny, in all its manifestations … Candy is a magazine for everybody. A space for individual freedom, and a publication that pushes people to take on the persona of what they always wanted to be.”
candymag

Sound a little too niche? A look at the behind-the-scenes video on their Facebook fan page reveals a far more democratic essence: to celebrate beauty, fashion and style in all their incarnations. It is about having fun, channeling a sense of play and humor all the way: a throwback to the eternal fashion ethos of self-expression and exploration . It is a refreshing, necessary antidote to an increasingly commerce-driven, corporate landscape. And the cover? The 80’s camp classic Body Double by Brian De Palma is practically winking at us.

Read the full story {Bryanboy}

]]>
http://198.46.88.49/style/candy-times/feed 0
“The Inside Source”: eBay’s Bid For Relevancy http://198.46.88.49/style/fashion/the-inside-source-ebays-bid-for-relevancy http://198.46.88.49/style/fashion/the-inside-source-ebays-bid-for-relevancy#respond Wed, 04 Nov 2009 17:48:49 +0000 http://198.46.88.49/?p=5206 For the past few years, internet marketplace eBay has been struggling to keep up amid slowly-declining interest in the site.  Despite the fact that the majority of merchandise on eBay is at fixed prices, like any other online boutique, there is still the perception that the site is merely a dumping-ground for auctioning off used goods — and that’s keeping many people away.

In order to rebrand itself as a viable shopping source, today eBay will be unveiling The Inside Source, an online fashion and lifestyle magazine which will present current fashion and pop culture trends, in turn directing customers to certain items and vendors that fit within those trends.

The idea seems like a smart move for eBay, as it will certainly give the site a more polished, stylish update — but we wonder how The Inside Source will be marketed in order to bring in people who normally wouldn’t shop on eBay.

Read the full story {Bits Blog via NY Times}

]]>
http://198.46.88.49/style/fashion/the-inside-source-ebays-bid-for-relevancy/feed 0