Allure Magazine – Signature9 http://198.46.88.49 Lifestyle Intelligence Tue, 28 Dec 2010 20:12:29 +0000 en-US hourly 1 https://wordpress.org/?v=6.3.4 Brand Kardashian Tops the Magazine Best Seller List http://198.46.88.49/style/fashion/brand-kardashian-tops-the-magazine-best-seller-list http://198.46.88.49/style/fashion/brand-kardashian-tops-the-magazine-best-seller-list#respond Tue, 28 Dec 2010 20:10:15 +0000 http://198.46.88.49/?p=17521 Remember when a naked Kim Kardashian covered W? Of course, how can you forget.

Though it’s not unusual to see a Kardashian of supermarket weeklies like InTouch, US Weekly or Life & Style, we wondered if high brow fashion readers would respond favorably to recently installed editor Stefano Tonchi’s choice of cover models outside the usual cover girl choices.

Yes Kim, magazine editors agree, it is about you

Readers responded, and how! The issue which featured a silver sprayed Kardashian, with stars of the art world as a supporting cast was the second best selling issue of the year, tied with March cover girl Megan Fox. The magazine moving doesn’t stop there: Kim Kardashian covered issues of Allure and Shape were best sellers for the respective publications. In fact, the June issue of Shape that Kardashian appeared on was the magazine’s best selling issue of the year. {WWD via Jezebel} Granted Shape isn’t exactly a fashion magazine, but June has never been a particularly explosive month for magazine sales so perhaps it’s an even stronger indicator of the most infamous Kardashian’s selling power.

Just a guess, but there were probably a number of Kardashian fans who purchased W for the first and last time when the reality TV star appeared. We won’t be holding our collective breath for a turn on the front of Vogue (unless Blake Lively drops the ball somehow), but the lure of stronger newsstand sales will probably mean more Kardashian covers in 2011. While the spotlight is shining brightest on Kim, sisters Kourtney and Khloe are frequently part of brand Kardashian promotions and half-sister Kendall Jenner is pursuing modeling which means it probably won’t be long before you’re seeing more members of the Kardashian/Jenner clan for the magazines where Kim would really be a stretch (think parenting magazines for Kourtney, teen magazines for Kendall). And for each Kim cover, the value of her association with projects like e-commerce startup Shoedazzle seems to increase in step.

Behind it all is mom/manager Kris Jenner, and while you may not be a fan of the media monster she created, you have to admire the media monster she’s created.

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Anti-Aging Ice Cream? It May Only Be a Few Years Away http://198.46.88.49/food/anti-aging-ice-cream-it-may-only-be-a-few-years-away http://198.46.88.49/food/anti-aging-ice-cream-it-may-only-be-a-few-years-away#comments Fri, 01 Oct 2010 15:33:50 +0000 http://198.46.88.49/?p=16144

These are not the younger looking, healthier cows Ben & Jerry's plans to use for their ice cream to make you younger looking and healthy

Just reading about this little tidbit makes our mouths water. Allure Magazine reports that famous ice cream duo Ben & Jerry are in the process of creating a new flavor of the frozen goodness we all love-but this new flavor has a surprising twist.

It seems the pair are hard at work on a project to produce an anti-aging ice cream treat that is touted as “healthy” and “beneficial” in the fight to looking younger and staying healthy.

U.S. scientists were called in on the project to assist Ben and Jerry in creating an antioxidant-rich desert that can prevent the development of disease. The deal was struck with Ampere Life Science last year in San Jose California, but another five years is expected before the end result could hit store freezers. {Fox 5 News}

We guess it isn’t as unexpected as it may first seem, because over the last few years everything from chips to candy to sugary cereals advertise some sort of vitamin, enzyme or nutritional benefit, even if the benefit is trivial when compared to the overall health downsides of the product. To compete with the health craze that society has been on these last few years, the Vermont-based company is looking for the potential edge to give them the advantage in the marketplace. We love Ben & Jerry and think that adding antioxidants can’t hurt – even if it still leaves their treats out of the question for dinner.

Would you buy ice cream with anti-aging claims? Tell us what you think!

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