In a fabulous PR move (we mean, come on Jet Blue, how could you forget the power of puppies? Adorable, miniature puppies?), Virgin America teamed up with Project Flying Chihuahua (who win the award for most unlikely charity name) to transport the dogs from over-crowded San Francisco pounds to  Chihuahua-starved New York pounds.

The dogs were given the red carpet treatment, including free toys and treats, and the evidence is freakin’ adorable. Check out the pics here.

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The enormously popular All You Can Jet Pass, a one-month $599 pass for unlimited travel on Jet Blue routes,  finished up just a few months ago – but Jet Blue’s promised to bring it back (ETA still TBD).

The Passes, which sold like hotcakes this past August, caused a media maelstrom – the lucky pass-holders quickly started chronicling their travels on blogs and twitter accounts and became minor celebrities, earning the airline millions in publicity and a 700% increase of web traffic to their route map page.

If you’re curious to learn more, check out the blogs of the intrepid travellers – including this one of the man who travelled the entire month without leaving the airports. Our worst nightmare – but strangely enjoyable to experience vicariously.

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